Dulux Colorfutures 2023

For the past 20 years, Dulux color experts have been translating global insights into a Color of the Year that matches the mood of the moment. The shade for 2023 is Wild Wonder – a positive, glowing tone, inspired by the natural world.

Earlier this week Dulux brought nature indoors, to our London showroom where guests heard first-hand about the inception of Wild Wonder™ from one of the key visionaries behind it, Dulux Creative Director, Marianne Shillingford.
“Wild wonder is a metameric color that changes as the light moves across the sky during the day. So, this color starts off looking green, soft, soft green, moves into the most beautiful golden barley, and in the evening it becomes a cool gold.”

– Marianne Shillingford.

Dulux have created four easy-to-use color palettes around Wild Wonder: Lush, Buzz, Raw and Flow. Each tells the story of a different way that nature inspires us.

Marianne was joined by a panel of Dulux experts including, Lisa Pilley, Senior Color Designer and Pete Howard, Sustainability Lead who spoke about commercial color specification and sustainability. Katherine Hatch-Morelli, Interior Designer & FF&E Consultant - Healthcare & Education Sectors at Stride Treglown, gave guests her take on the color and talked about how Wild Wonder™, with its palettes, can be put into practice. The panel was introduced by Jose Antonio Jimenez-Lozano - Managing Director, AkzoNobel UK&I.

Visit us at:

Senator | Allermuir, 7 Back Hill,
Farringdon, London, EC1R 5EN

9am – 5pm, Monday to Friday.

Or take a virtual tour of our showroom here.